Attended a marketing workshop as part of the SPEED programme yesterday - incredibly useful. Really, practical, hands-on stuff, from market research to constructing ads and everything in between. "The shining beaches of Derbyshire" came to mind as a smart-alec ad tagline :) good for the Coast pieces.
Came away with a really useful workbook to get a handle on things - now just need to find some time to do it!
To follow up:
Work through book
Devise taglines etc. for collections, USPs
Showing posts with label Coast collection. Show all posts
Showing posts with label Coast collection. Show all posts
Tuesday, 12 February 2008
Subscribe to:
Posts (Atom)
