Attended a marketing workshop as part of the SPEED programme yesterday - incredibly useful. Really, practical, hands-on stuff, from market research to constructing ads and everything in between. "The shining beaches of Derbyshire" came to mind as a smart-alec ad tagline :) good for the Coast pieces.
Came away with a really useful workbook to get a handle on things - now just need to find some time to do it!
To follow up:
Work through book
Devise taglines etc. for collections, USPs
About Me
- Rach
- Using this blog as my progress file for CONNECT @ The Collection - witness my ups, downs, middlings, ramblings, musings, learnings, doings and various other things ending in ing as the course progresses....
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