The website is developing apace now – been working hard on it this week. Plenty of images have now gone on, including loads of promotion for the Fashion Studies project, and images of pieces evolving from the CONNECT collections. I’m also starting to pay close attention to the web statistics the subscription provides – I’ve added Code Jewellery to a number of arts & crafts directories, CIN included, and am now seeing most site referrals coming from these sources. Of course, have to realise that some of these will be fellow jewellers seeing who else has added themselves to the pot of competitors, but some will hopefully lead to contacts, selling opportunities and actual customers.
To follow up:
Once CONNECT is finished, assignments are out of the way and I’ve had a holiday, define ranges for online store based on Coast and Victoriana collections – launch by end of August.
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